🗺️What Are Trademark International Classes?


December 16, 2024


Hello Reader,

When it comes to trademarks, one of the most common questions I hear is: What are trademark international classes, and why do they matter?

In short, trademark international classes are a way to categorize the goods and services associated with a trademark. The system, known as the Nice Classification (established by the Nice Agreement), organizes goods and services into 45 distinct classes:

  • Classes 1–34 cover goods (e.g., clothing, electronics, food, etc.).
  • Classes 35–45 cover services (e.g., advertising, legal services, education, etc.).

Why Are Classes Important?

  1. Defining Protection​
    Your trademark is only protected for the goods and services you specify in your application. For example, a clothing brand (Class 25) doesn’t automatically protect you if someone uses the same name for a restaurant (Class 43).
  2. Avoiding Conflicts​
    Classes help determine whether similar trademarks are likely to cause confusion. Two trademarks can coexist if they’re in unrelated classes and consumers aren’t likely to associate them.
  3. Application Costs​
    The filing fee for a trademark depends on the number of classes you include. If your trademark applies to multiple goods or services across different classes, you'll need to pay for each class.

How Do You Choose the Right Class?

Selecting the correct classes is crucial for ensuring your trademark provides the protection you need. It’s important to:

  • Understand the current and potential uses of your trademark.
  • Consider how your business might expand in the future.
  • Be specific while accurately describing your goods and services.

Need Help?

Determining the right classes can be tricky, but that’s where I come in! I’ve helped thousands of businesses navigate the trademark process, ensuring their brands are fully protected in the right categories.

If you’re ready to file a trademark or need guidance on classes, let’s chat!

Keep Your Brand Safe and Protected,​
​

J.J. Lee and the Trademark Lawyer Law Firm Team!

P.S. If you’re not sure which class your business falls into, don’t worry—that’s exactly what I’m here to help with!

​trademarklawyerfirm.com​
​Unsubscribe · Preferences​

J.J. Lee, Trademark Attorney

Learn something new every Thursday! Join over 4,000 entrepreneurs and business owners for weekly Trademark tips, tricks, and news.

Read more from J.J. Lee, Trademark Attorney
a black and white photo of the supreme court

June 23, 2025 TMtelegram Hello Reader, A recent case before the Trademark Trial and Appeal Board (TTAB) highlights a hard truth: you can lose a trademark dispute not because your argument is wrong—but because your paperwork is incomplete. In Superior Brands v. Retrobrands America, Superior tried to cancel a Supplemental Register trademark (KINNEY SHOES) based on a likelihood of confusion with their own intent-to-use application for a similar mark. Their argument? Their application was filed...

Someone is looking at a map of the united states.

June 16, 2025 TMtelegram Hello Reader, Think your trademark is safe because another business with a similar name is far away? Think again. Recent cases confirm that geographical distance no longer guarantees protection from trademark infringement claims. With online commerce bridging physical gaps, consumers can easily be confused—even across great distances. Always do a thorough nationwide trademark search before you settle on a brand name. And remember, federal registration of your...

a woman sitting on a bench holding a cell phone

June 9, 2025 TMtelegram Can you trademark a phrase everyone uses? Hello Reader, In a recent decision, the USPTO rejected Tinder’s applications to register “SWIPE LEFT” for its dating app and services. Why? Because “SWIPE LEFT” was found to be: ✅ Merely descriptive — It directly describes what users do in the app to reject a match.✅ Fails to function as a trademark — It’s a common phrase that conveys a familiar idea: rejection. Tinder submitted two consumer surveys trying to show people...